GUESTLANCER
CHALLENGE
IGOR, THE FOUNDER OF GUESTLANCER HAD A PASSION FOR HELPING CLIENTS IN HOSPITALITY BY BUILDING A PLATFORM FOR THEM TO CONNECT ON, JUST LIKE HOW PEOPLE WOULD DO ON FREELANCE PLATFORMS LIKE UPWORK. HOWEVER, HE NEEDED A PORTAL FOR THE HIS TARGET AUDIENCE (WHICH ARE HIS CLIENTS) ASSISTED WITH A WEBSITE THAT WOULD MAKE HIS BUSINESS REACH HIS AUDIENCE AND ALSO EXPLAIN WHAT HE DOES AND HOW HE WOULD GO ALONG ABOUT IT.
SOLUTION
SO THEN WE AGREED, HE NEEDED A BRANDING STRTAEGY ASSISTED BY A WEBSITE THAT WOULD SUPPORT HIS CLIENT PORTAL. THIS IS WHAT MADE HIS BUSINESS AND HIMSELF CONNECT TO HIS IDEAL AUDIENCE WHICH HELPED HIM ACHIEVE HIS GOAL, WHICH WAS CONNECTING PEOPLE TOGETHER.
RESULT
IN THE END, WITH THE PROJECT OF HIS WEBSITE BUILT, HIS BRANDING STRATEGY FALLING IN PLACE, GUESTLANCER WAS FINALLY BUILT FOR HIS AUDIENCE TO SEE AND BUILD ON HIS PLATFORM.
JCD Electrics
CHALLENGE
JON, THE FOUNDER OF JCD Electrics FIXES HOUSE ELECTRICITY AND INSTALLS IMPROVEMENTS IN HOMES. HE HAD AMAZING WORK TO SHOW TO OTHER PEOPLE IN WHICH HE IMAGINED TO BE HIS IDEAL CUSTOMERS. THAT THEN TURNED INTO AN IDEA OF BEING THE GO TO PERSON IN HIS REGION IN PARTS OF SOUTHERN ENGLAND. HE NEEDED TO SHOW OFF HIS WORK AND BECOME THE PERSON FOR HIS CUSTOMERS TO TRUST HIM.
SOLUTION
SO THEN WE AGREED, HE NEEDED A BRANDING STRTAEGY ASSISTED BY A WEBSITE THAT WOULD SHOW OFF HIS PORTFOLIO AND WHERE CUSTOMERS WOULD REACH HIM. THIS IS WHAT MADE HIS BUSINESS AND HIMSELF CONNECT TO HIS IDEAL AUDIENCE WHICH HELPED HIM ACHIEVE HIS GOAL, WHICH WAS SHOWING OFF A PORTFOLIO THAT PROVED HE WAS THE GO TO PERSON FOR HOUSING AND ELECTRICITY INSTALLATION.
RESULT
IN THE END, WITH THE PROJECT OF HIS WEBSITE BUILT, HIS BRANDING STRATEGY FALLING IN PLACE, JCD Electrics WAS FINALLY BUILT FOR HIS AUDIENCE TO SEE AND TO APPROACH HIM, BUYING IN TO HIS TRUST. EVENTUALLY, LEADS FOLLOWED UP WHICH RESULTED IN INCREASED REVENUE.